7 Best Meta Description Tools (Free and Paid)

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7 Best Meta Description Tools

When it comes to writing, nothing beats a human with strong writing skills. However, crafting meta descriptions can often feel tedious and time-consuming. Fortunately, there are alternatives available to help you streamline this process. In this article, we will explore some of the best meta description generators, which are AI writing tools designed specifically for this task.

Understanding Meta Descriptions

Meta descriptions (or SEO descriptions) are the brief summaries that appear beneath your content in search engine results. They play a crucial role in attracting potential readers by effectively “selling” your content. For optimal performance, a good meta description should meet three key criteria:

Character Limit: Keep it under 160 characters.
Call to Action (CTA): Encourage readers to click.
Keyword Inclusion: Incorporate your primary keyword or a relevant synonym.

It’s important to note that sometimes search engines like Google may not display the meta description you’ve created, opting instead to pull text from your content. Despite this, having a well-crafted meta description is essential for when it is displayed.

Top Meta Description Generators

Here’s a rundown of some of the best meta description generators available today:

1. Copy.ai

With clients like eBay and Nestlé, Copy.ai enhances creativity in writing marketing texts. Its meta description generator offers multiple options to choose from.

Pros: Free plan available, affordable pricing, supports over 25 languages.
Cons: Lacks SEO tool integration.
Pricing: Free trial (7 days), $35/month for unlimited access.

2. Jasper

Formerly known as Jarvis, Jasper is a versatile AI writing tool that generates various content types, including meta descriptions with built-in CTAs.

Pros: Plagiarism checker, SEO integration, multilingual support.
Cons: No free trial available.
Pricing: Starting at $24/month for 20,000 words.

3. Rytr

Rytr allows you to generate high-quality content for multiple uses, including meta descriptions, while enabling project management through an organized folder structure.

Pros: Collaboration features, supports 30 languages, mobile compatibility.
Cons: Limited templates.
Pricing: Free plan (5,000 characters/month), $9/month for 50,000 characters.

4. Frase

Frase stands out by using a proprietary AI model instead of GPT-3, offering more flexibility. Its meta description generator is free and requires no account.

Pros: No account needed, supports 8 languages, includes research assistance.
Cons: No built-in plagiarism checker.
Pricing: Starting at $44.99/month for one user.

5. Writesonic

Writesonic provides a variety of tools, including SEO meta tags. It features interactive demos for users to explore its capabilities.

Pros: Supports 25 languages, offers a free plan.
Cons: No plagiarism checker.
Pricing: Free trial (6,250 words), starting at $10/month for 30,000 words.

6. INK

INK employs Natural Language Optimization (NLO) for superior content generation. Its meta description generator is accessible for free with an account.

Pros: Natural language optimization, dyslexic-friendly modes.
Cons: Limited language options.
Pricing: $25/month for unlimited words.

7. Smart Copy

A product from Unbounce, Smart Copy helps create various types of content, including meta descriptions, using recommendations based on your brand profile.

Pros: User-friendly interface, supports multiple languages.
Cons: No plagiarism checker.
Pricing: Free Starter plan available; other plans start at $19/month.

Also Read: Google Search Console Insights How To Create Great Content

Also Read: How to SEO optimize your ecommerce website (7 Tips)

Conclusion

There are numerous excellent options for generating meta descriptions quickly and efficiently. While many of these tools come with additional features for various writing needs, Frase is a standout choice for those seeking a dedicated, free solution without the need for an account.

Whether you prefer using a generator or writing your own meta descriptions, these tools can help you save time and improve your content’s visibility. Have you tried any meta description generators? Share your experiences in the comments!